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On a Thursday afternoon in September 2016, Peter Greer scribed notes on his whiteboard as Jill Heisey and I kicked around ideas about a new book project. We came into that meeting with very little clarity about what the project would become. We left that meeting with just a bit more clarity, but a shared commitment to pursuing the project together.

In just two weeks, Rooting for Rivals will be available in hardback and audiobook at all your favorite booksellers. Nearly two years after the genesis meeting, a whiteboard becomes a book. Just for fun, I’ve included the most common questions I get about the book below.

  1. What’s the story behind the name?

The original working title for the book was Open Hands. We also kicked around the title Kingdom First. In the end, we liked Rooting for Rivals because it is both sticky and communicates the heart of the book. It was on a trip to Australia, however, where we learned that “rooting” holds quite lewd undertones Down Under. While blushing during a meeting with an Australian director of a Baptist camping ministry, I asked if we should consider changing the title. Without hesitation, he responded, “Absolutely not. Most Australians understand the American use of the word. And, you’ll likely sell more copies in Australia if you keep it as-is.”

  1. What role do your agents play?

Andrew Wolgemuth was our agent for both Mission Drift and Rooting for Rivals. Andrew (also my brother-in-law!) is an agent with Wolgemuth & Associates (“W&A”). Akin to sports agents with athletes, literary agents help authors pitch their ideas and serve as guides to the confusing world of book publishing. We’ve said this elsewhere, but Andrew and the W&A team—Robert, Erik, and Austin—are the very best in the business. I’m obviously biased, but these guys are capable, faithful advisors and friends.

  1. Who is the publisher?

Like with Mission Drift, Andy McGuire at Bethany House (an imprint of Baker Publishing Group) believed in this project and believed in us from the very beginning. The first time around, we pitched Mission Drift to a slew of publishers. Because of that experience, though, this time we went straight to, and only to, Andy. What stands out about Andy and the Bethany/Baker team is their genuine enthusiasm for these ideas.

  1. What was Jill Heisey’s role?

Better question: What wasn’t her role? Jill and I both joined HOPE’s staff in 2006. During the last 12 years, she has worked in a whole host of full-time and part-time roles. But, in every assignment, she demonstrated her gifts as a writer, editor, and thinker. Jill sharpened our thinking and refined our writing. That she agreed to work with the two of us makes Peter and I forever in her debt. It’s not an exaggeration say this book wouldn’t exist if not for Jill. I’ll also note the roles of Brianna Lapp and Tom Lin. Brianna joined HOPE’s staff midway through this project and has played an important project management role over the last year. Tom embodies the principles in the book and wrote an exceptional foreword.

  1. What’s it like to co-author?

Writing with Peter Greer is like sparring with a grizzly bear while riding a bull.

In seriousness, writing with Peter makes both of us better. He invites critique and offers it. He puts forward bold goals and invites helpful constraints. Our team used a shared Google Doc to draft, suggest edits, and collaborate. It became a bit unruly when the draft surpassed 30,000 words. But, otherwise, we found it to be a big improvement over emailing Word documents back-and-forth like we did last time. Some people ask if Peter is involved in the nuts-and-bolts or just the big ideas of the book. And, I can honestly say it’s both. Despite leading a full life and a growing organization, he is actively involved from start-to-finish.

  1. Who financially profits from the book?

The Kingdom! Unless your last name is Rowling or Sparks, writing is not lucrative work. But, Peter and I have committed all the royalties from this project to HOPE and other like-minded churches and ministries. So when you buy a copy or a case (thanks, Mom!), you can trust it’s lining God’s pockets, not our own.

  1. Why the seven deadly sins? …and the 2×2?

On the whiteboard in Peter’s office, we scribbled out a bunch of chapter ideas about how open-handed faith-based nonprofit leaders operated in contrast to close-fisted leaders: Covet vs. Celebrate, Hero vs. Humility, Enemies vs. Allies, etc. As these ideas germinated, we discovered our somewhat arbitrary list tightly mapped to a more time-tested list: the seven deadly sins. An early iteration of this concept, circa March 2017, shows a snapshot of the progression of the chapter outline.

The version of the 2×2 we included in the book emerged from the brilliance of Madi Burke. Madi, then a college student interning with us in Lancaster, suggested we consider Augustine’s categorization of sin as deficient love, excessive love, or misdirected love. These categories proved enormously helpful in organizing a 2×2 that was at that point still very much a work-in-progress (an earlier draft also included here, just for fun). Those two organizing frameworks helped to make sense of the book’s main ideas.

  1. Are you doing anything fun to launch this book?

Yes! A group of 180 friends, family, and co-workers signed up to help us launch the book (THANK YOU!). With the tutelage and hosting of our colleague, Blake Mankin, we are producing a six-episode Rooting for Rivals podcast series. We interviewed a few of our heroes and can’t wait for you to hear directly from them. We also have a series of videos forthcoming where we’re not promoting the book but practicing it—actually rooting for our rivals. Be on the lookout.

  1. What do your kids think about Rooting for Rivals?

My kids—ages 7, 3, and 1—are absolutely pumped about it. Apart from our oldest, all they know about the book is that the only pictures are tiny author headshots. Still, when I first saw the final product, they expressed their enthusiasm in their own unique ways:

Many other friends—some of you are reading this very post—volunteered to help launch Rooting for Rivals. Thank you, thank you.